Pindemonium .... the movie

Click here to view the trailer.

The fiercest competition at the Olympics doesn’t erupt in the stadiums …

Alongside the world’s greatest athletes are the world’s most zealous collectors, a group of self-proclaimed hunters who will stop at nothing to take home a prize from the games.

The object of their passion… PINS.

PINDEMONIUM provides an intimate and comic look at this curious international phenomenon.

For the uninitiated pins are simply memorabilia. But in the energetic subculture represented by Gary, Arne, Janet, Oleg, Sid, Don and Remi, Olympic pins provide the foundation for life-changing friendships, refuge from grief and pain, and an overwhelming sense of importance and belonging.

And who knew that collecting and trading pins could be so intense!

Immersed in this unusual form of global trade–actually a billion dollar marketplace–the competition is incredible. Each of the characters walk a fine line between enjoying a healthy hobby and feeding a debilitating obsession.

As Janet Grissom, collector of over 20,000 pins says, “I’m glad I’m addicted to pins and not cocaine, ’cause if it was coke, I’d be in serious rehab!”

In that regard, PINDEMONIUM is as much a sensitive journey into the mysterious mind of the collector as it is a visually stunning voyage around the world.

Out of the 10 million pin-related transactions at the Olympics, the most valuable just might be in the exchange of spirit shared in this eclectic community.

NOTE: The Sundance Channel has picked up Pindemonium for US television distribution. Watch for it to air in August 2008 ... just before the start of the Beijing Olympic Games.