Pin promotion proves popular with populace
With last Tuesday's launch of the Vancouver 2010 mascots -- Quatchi, Miga and Sumi -- some 2010 sponsors have jumped on the bandwagon by producing mascot pins of their own.
Bell Canada was the first corporate sponsor with ads for a free lapel pin appearing in 24 Hours, Metro and The Province on Thursday, November 29th. 15,000 were in the marketplace and by the end of the business day ... were all gone.
Congratulations to Bell Canada for making pins the most sought-after item among the public in general, and pin collectors in particular !!
We look forward to many, many more such promotions from Bell and all other Vancouver 2010 sponsors too.
Thursday, November 29, 2007
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